Strategic Innovation Workshops

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Join us at the Strategic Innovation Public Workshops and gain the edge over your competitors!

The Design for Advantage™ methodology reverses the success odds (specifically, reaching 59%!) and favors those who would master its application. Based on the market’s feedback, there are three public Strategic Innovation Workshops in our portfolio, each is designed to address the needs of different customers. Explore what they are, how they fit your needs and cease this opportunity for mastering DFAd – the most effective methodology that enables the consistent creation of Strategic Innovations!

 

“The Invincible Enterprise”

  • Abstract
    With the likelihood of creating growth under 1% (Frost & Sullivan, 2008), no single company has managed to sustain its success over the long run. This Executive Workshop presents an actionable program and the “HOW-TO” of reversing the odds of growth creation!
  • Who Will Benefit:
    Executives/staff members responsible for achieving and sustaining market success, including C-Level and corporate function executives
  • Three Major Benefits:
    1. Identify the fundamental ROOT CAUSE of corporate failure to sustain market success thereby gaining profound understanding of why corporate innovation programs do not work for 83% of CEOs
    2. Learn the “Five To-Do Action Items” to reverse the odds of growth creation in your favor
    3. Learn Four Generic Growth Strategy; their respective advantages and disadvantages
  • Duration: 1 day
  • Dates: For available dates and registration, call 248.381.1491

For more details, download the Workshop brochure.

“What Customers Will Want”

  • Abstract
    To reduce the failure risk, the firms have to know what Customers will want in the future, but no one, including the Customers, has the crystal ball. Join us and learn the “HOW-TO” of reliable identification of market’s future requirements, including latent and hence unspoken needs.
  • Who Will Benefit:
    Executives/staff members responsible for satisfying the Customers, including marketing, sales, strategy, R&D, NPD, business intelligence, etc.
  • Three Major Benefits:
    1. Learn the “How-To” (procedures and tools) of reliable prediction of the market’s / customers’ future requirements without talking to the Customers
    2. Learn the Evolutionary Templates™ that enable reliable forecasting of the evolution of products and services
    3. Learn how to reduce risk of an innovation rejection by the marketplace
  • Duration: 2 days
  • Dates: For available dates and registration, click here

For more details, download the Workshop brochure.

“Strategic Innovation”

  • Abstract
    This is the Master Class that presents the entire Design for Advantage™ methodology as well as the associated “HOW-TO” (processes and tools) of creating the Strategic Innovations in the robust step-by-step fashion. It also serves as the Strategic Innovation Certification course.
  • Who Will Benefit:
    Executives/staff members from functional areas of market research, strategy, finances/investments, R&D, NPD, competitive intelligence, M&A, etc.
  • Three Major Benefits:
    1. Learn the “How-To” of reversing the odds of an innovation to create advantage and growth in your favor — to 59 percent!
    2. Learn the science-based methodology that enables continual creation of Strategic Innovations
    3. Learn the Six Strategies for creating a Unique Value Proposition that increases the odds of gaining competitive advantage
  • Duration: 5 days
  • Dates: For available dates and registration, click here

For more details, download the Workshop brochure.